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RESTART: Post-Covid Tri-City SDD (Singapore, Frankfurt & Tokyo)

Singapore, Frankfurt & Tokyo

This is an experiment. Our first prototype.

In a world where, suddenly geographical distances have collapsed, new opportunities abound. We can harness the collective mental energies and intellect of people despite the physical distance that separates them. This Tri-City meet up is our one such endeavour where we would like to bring design communities of three wonderful, global cities together to share what we know, and know what we don't yet!

During this event, we ran an interactive exercise with all participants (service designers from all over the world) to discuss the behaviors that will have changed post-covid. These are some of the outcomes:

  • Preparedness - People desire to have buffers and fallbacks, to feel prepared for when the unexpected happens.

  • Mindful consumption - People want to be more mindful of their consumption, to reuse and recycle more, and to reflect more often: “Do I really need this?”

  • Purposeful time - People want to spend their time more efficiently, and want their lives to be seamless. In a time of hyper-awerness of “this meeting could have been an email”, people cherish and put a premium on their time.

  • Independence & Self-sufficiency - People want to be able to do everything by themselves, and be independent to fulfill their own needs.

  • Generosity - People want to be more human to others, and are more aware of those less fortunate than themselves. People are finding new ways to contribute to society, share positivity, and do good.

  • Going back - As creatures of habit, people want to go back to the way things were, and live their lives the same as before Covid, even though circumstances have changed.

These insights were synthesised from the event outcomes and contributions from 50+ discussion participants from all over the world. You may use them as triggers to think about how behaviors of people will change in your line of work. If you are interested in learning more about post-Covid customer behavior,get in touch!

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February 7

An Era of Service Economy

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November 18

Design Ethics: Superpower of designers (Twin-city series)